Salesforce

While the pandemic has accelerated the adoption of digital tools, it’s an important time to reassess them for long-term success.

The COVID-19 pandemic is forcing healthcare organizations to rethink communications with their patients and members, but forward-thinking leaders are already leveraging technology to address the increased workload to their workforce-management challenges.

(SPONSORED) Joshua Newman, MD, MHS, CMO at Salesforce, explains how CRM solutions are gaining traction in healthcare. He introduces their newly released features including risk stratification, lead-to-patient conversion, and segmentation.